Regional and Local Advertising on CTV, OTT, and Streaming Platforms

Advertising on connected TV (CTV), over-the-top (OTT) services, and streaming platforms offers a powerful way to reach local audiences with precision. Unlike traditional media such as linear TV or radio where reach is limited to a station’s signal —streaming ads can be delivered only to viewers in your selected geographic area.

This level of local targeting is made possible through advanced IP-based geotargeting, which identifies a viewer’s location and ensures your video ads are shown only in specific regions. Whether you want to run a campaign city-wide or target a particular neighborhood, CTV and streaming advertising give you the control and reach you need to make every impression count.