Regional and Local
Online Advertising

Running local and online display and video advertising—meaning placing banner ads and video ads across multiple websites—offers the advantage of precise geographic targeting, allowing you to display ads only in a specific region.

Compared to radio or print advertising, where the reach is limited by the newspaper’s distribution area or the radio station’s broadcast range, online display and video advertising provide much greater flexibility.

This is achieved through IP geotargeting, which identifies a user’s location based on their IP address and ensures that ads are only shown within the selected region.